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MREF's 2022 Backpack Challenge Donation Logo

Thank you for participating in MREF's 2021 second annual Backpack Challenge!

We're excited to add another way to share the love with students and teachers. For $250 the KINF SupplyATeacher campaign will send a semester's worth of supplies to a teacher for their class of 24.

To give to our Canadian Campaign in $ CAD click here

According to the Kids in Need Foundation 2020 Impact Report, 90% of teachers say at least 3 of 4 students arrive to class without all the requested and necessary school supplies. This creates stress for the students and their teachers, 99% of whom say they use their own money to purchase much-needed supplies. Equipping students and classrooms with these basic resources is an important step in providing equitable education in communities everywhere.

Last year we distributed more than 2,000 backpacks, and this year we hope to do even more! For just $25 (USD) or $30 (CAD) you can purchase a new backpack full of essential school supplies. 

Together with Kids In Need Foundation (in the U.S.), Kits for A Cause (Canada) and the marketing research industry we hope to purchase and distribute at least 2,000 new backpacks full of essential school supplies to under-resourced students throughout North America. Join us! 

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MREF's mission is to inspire and activate the marketing research community to focus its collective resources to educate children and youth worldwide. Visit MRGivesBack.org to learn more.

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