Giving Tuesday Hub

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Fundraising Campaigns

How to set up a Giving Tuesday Fundraising Campaign

On GiveSignup, you can set up unlimited fundraising campaigns that are either open-ended or confined to a set of dates. This makes it great for Giving Tuesday.

Fundraising campaigns and donation websites are flexible, which means that there are several different ways to structure your Giving Tuesday campaign. For example, you might want to create a Giving Tuesday-specific donation website and have one or more fundraising campaigns associated with that website. Or maybe you already have a general GiveSignup donation website for your nonprofit and you just want to create the campaign on that website. Or maybe you want to give supporters options for what affiliate or program they are fundraising for, which would mean that you should set up two, three, or more separate campaigns on a donation website. This guide will walk you through how to set up a single campaign. You can repeat this process as needed depending on the size and scale of your Giving Tuesday efforts. 

1. First, you will need to create a Donation Website. You can find instructions for that here.

If you already have a donation website on GiveSignup, you can either use that or create a Giving Tuesday specific one. As you set it up, make sure that general donation settings, theme colors, etc. are customized--these will apply to the fundraising campaign as well. If you use a cover page, create buttons to link to the fundraising campaign--both the Become a Fundraiser form and the campaign page where donors should be directed.

 

2. Add a Campaign.

In your dashboard, go to Fundraising Campaigns >> Campaign Setup >> Create a Campaign. Complete the setup form:

You should upload either your regular logo or a Giving Tuesday specific one. It will show as a pretty small circular image on the campaign page, so keep that in mind when you create it. 

Add a default fundraiser goal and a default message. Fundraisers will be able to edit this, but many won't, so come up with something generic that they can use. 

Once you've created your campaign, it will show on the Donation Info page footer on your site. You will probably want to add buttons to your website to make it easier to find, as detailed above.

3. Turn on Facebook Fundraising. 

To take advantage of GiveSignup's integration with Facebook Fundraising, you will want to add your nonprofit's Facebook page ID to the Facebook Fundraising page in the dashboard. If your nonprofit is already on Facebook Payments, you can enable it instantly. Go to Donations >> Facebook Fundraisers >> Add a Facebook Charity and add your Facebook page ID.

Getting an error? You might not be on Facebook Payments yet. Learn more about the integration here: https://help.runsignup.com/support/solutions/articles/17000093082-requirements-to-set-up-facebook-fundraising-for-your-race-step-1-

 

 

 

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